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Telling YOUR Story as a Leader: 5 Things you should know

People follow people, not plans.

Projections, plans, implementation strategies are all necessary and important for informing the people you lead, but don’t overlook the importance of providing insight on who they’re following.

That doesn’t happen by handing out your resume or talking about past success. It happens when you tell your story.

I’ll admit I’m not great at this. I’ve never felt it was important or even necessary to tell my story. What’s the point of hearing me ramble when you have your own stories and experiences to draw from?

And then after talking to a number of female leaders I realized I was looking at this the wrong way. Telling my story isn’t about me. It’s about giving others context for their stories and experiences. In other words, it’s a way of showing people they’re not alone.

Great leaders aren’t afraid to pull back the curtain and share personal stories.

And yet selling is sometimes...

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